Brand Council is an independent organization established in Great Britain in 1995. Today it is active in almost 90 countries worldwide. Initiated in Hungary in 2004, the international Superbrands program reached its tenth edition in 2014, with the objective to award only the most distinguished business brands. In 2014, the Business Superbrands Committee used the Bisnode Risk Rating, created by the Bisnode Group, and the yearly income figures to examine and filter almost 4,000 companies.
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